Social Media Management for Kennedy Violins

At Kennedy Violins I maintained multiple social media channels. The goal was to have active channels with content appealing to varied market segments (kids learning an instrument, parents, established players, and pros). Social channels were connected to our online catalog to allow links to online products in posts, reels, or paid social. The social channels I managed for Kennedy Violins were:

Facebook
Instagram
Pinterest)
LinkedIn
X
TikTok
Meetup

See some screenshots of the various social media platforms below.

Roles: Platform administration, copywriting, branding, social media posting and scheduling, creating target groups, paid social, moderation, event scheduling, etc.